4C

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• Strictly necessary

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• Functional

  Third-party widgets such as Trustpilot, Shopper Approved, and Google Maps. Off by default.

• Analytics

  Google Analytics 4 — measures site usage in aggregate. Off by default.

• Advertising

  Google Ads, Meta Pixel, Microsoft Bing UET, Reddit Pixel, Triple Whale, Omnisend marketing, and Affirm marketing telemetry. Off by default.

• Session replay

  Microsoft Clarity. Records your mouse movement, keystrokes, scrolling, the visible content of pages you view, and the text you type into forms (including personal information), and uploads this recording to Microsoft. Off by default.